Paid Social Manager (Paid Social / eCommerce / D2C)
Paid Media Manager (Paid Social / eCommerce / D2C)
Location: Remote, UK-based
Compensation: £45–50K base + bonus
We’re looking for a hands-on Paid Media Manager to take full ownership of Paid Social campaigns (Meta-first) and help scale a high-growth D2C supplements brand across the UK and US.
This is not a recommendation-only role; you’ll be inside the accounts daily, testing creative, optimising audiences, and scaling spend to drive profitable growth. You’ll also support Google (~10% of focus) to ensure a strong performance marketing mix.
What You’ll Do
- Lead Meta strategy and execution end-to-end (build, optimise, scale).
- Run structured creative testing frameworks (UGC, statics, video) with clear kill/scale rules.
- Manage £30–50K+/month budgets, allocating spend across UK and US markets.
- Optimise for CAC, ROAS, MER, and LTV — blending performance data with commercial goals.
- Deliver reporting and insights using GA4 + attribution tools to guide budget decisions.
- Collaborate with creative and data teams to brief, test, and scale winning .
- Stay reactive and proactive — reallocating spend daily to keep performance on track.
What You’ll Bring
- 4+ years’ hands-on Paid Social (Meta) experience, ideally scaling D2C/eCommerce brands.
- A proven track record of scaling campaigns at £30–50K+/month with strong ROI.
- Comfort with UGC testing frameworks and rapid iteration cycles.
- Solid Google experience (Search, Shopping, PMax) — around 10% of focus.
- Strong analytical mindset with fluency in CAC, ROAS, MER, and LTV metrics.
- Startup-ready attitude: proactive, agile, and comfortable being in the accounts daily.
Why Join Us?
- Be at the forefront of D2C performance marketing in supplements & wellness.
- High autonomy — own Paid Media end-to-end and see your impact daily.
- A lean, ambitious team where your work directly drives growth.
- Competitive salary + bonus, with room to grow as we scale globally.